It would surprise few to know two friends thought of this while sitting in a garage, drinking vodka. One major thing we had in common (aside from an evident love of vodka) was our experience in small family businesses. While our credentials weren’t as fancy as others, we had hands-on experience to share. As we began making plans to bring our dream to life, we quickly realized that while we were experts in drinking vodka, we truly didn’t know a thing about making or selling it. After countless hours of research and experimentation in the garage where it all began, we finally started to get somewhere. Things started slowly, with more than a few bumps in the road. Nevertheless through dedication, research, and product perfection, White Rhino Vodka was born.